News: Tagged as FF Imperial
To help you navigate your way around our vast assortment of typographical treats, we made some changes last year to the way our library is structured and introduced three tiers: Premium, Collection and Free.
Over the coming months, we will feature our top Collection Tier FontFonts for a particular intended use and give you some handy tips and hints on how to use them. We’ve mentioned before that we are powered by music and although the summer may not be sizzling, the music festival season has certainly arrived; so first up in this series are our top ten typefaces suitable for use in music and nightlife.
Audience: Can a typeface look like music? Maybe. The right face for a violin concerto CD probably won’t be the best choice for a DJ’s website, though. When it comes to selecting type for music and nightlife, the right ones are all about appearances; legibility and even readability take a back seat.
Think of the great psychedelic posters from the ’60s or the dance club flyers from the ’90s – neither of these typically featured text that was easy to read.
The typefaces you select for music and nightlife should be geared toward the particular audience. Contemporary music needs type that feels like it was made now. ‘Corporate’-looking fonts will probably be the wrong fit.
Usage: Choose your type based on where it will be seen. Album covers, t-shirts and posters are an opportunity to create work that is illustrative and unique, while advertisements for an act’s concert appearances or for specific clubs offer less leeway
Fans will be able to pick out their favorite band from a sea of logos, but when you present information about where they will play, when tickets will be available and how much they cost, you can help the reader by listing these bits of information clearly.
Music and nightlife allow typeface combinations that would never normally go together in a corporate setting. Try to find imaginative styles for band identities, or for the venues where they will appear. Combine these with something clear and more subdued for everyday information; this stuff is less important in a visual hierarchy than the creative side, but it should still communicate what it has to.
Ecosystem: Type is just one element of the mix for music and nightlife. How does it combine with photographs, illustrations, or even simple fields of color? Words don’t have to be written with ornate letters to be decorative – big fat block letters can do the trick, depending on what other elements you mix them together with. Especially in this category of design, it is definitely OK to use all-caps text.
Although your design doesn’t have to be 100% about the type, good fonts will help strike the right tone. When you select your typefaces, think about what other design elements you will be combining them with. If imagery is a more important part of your band’s ‘identity’, take this into consideration. Sticking to one family with several weights and widths may offer enough versatility.
Have a browse of all our Collection Tier typefaces suitable for music and nightlife. Let us know which ones you would add to the list!
About our Collection Tier
Our Collection Tier FontFonts are a selection of cost effective typographical treasures offered as full-families. All packages are available in OpenType with Standard language support (with a few key exceptions) and are all affordably priced under €/$ 100 each.
About the Intended Use function
The intended use function helps you easily sift through the multitude of fonts on offer. With categories ranging from Book Text to Wayfinding and Signage, from Posters and Billboards to Festive Occasions, there are over 12 different intended use categories to help you find the perfect typographical match for your project.
Next up in our series — Our top Collection Tier FontFonts suitable for Sport.permalink