iF Communication Design Award 2012 – Gold
At last Friday’s iF Communication Design Award 2012 ceremony, FontShop International and Edenspiekermann design agency were awarded a golden iF award for their collaboration on the FontFont.com website relaunch. Edenspiekermann’s Creative Director Robert Stulle and FontFont Marketing Director Ivo Gabrowitsch accepted the coveted prize on behalf of both teams before an audience of 1700 international guests at BMW Welt in Munich.
The international jury was full of praise. With comments like “maximum simplicity and clarity of the world’s largest contemporary font library”, “the new content structure and search function allows users to comfortably explore typefaces”, and “a useful and wonderful website” and more, they fully recognized that the redesign indeed fulfilled its original intent.
The iF label, introduced in 1953, is an important symbol of outstanding design achievements. Here are some figures that put in perspective how proud we are of this accomplishment: from 1054 submissions, 275 received the red iF label from which only 30 designs won the iF gold award for excellent communication design.
“The golden award is an awesome appreciation of the work of all the people involved. The ambitious, 6-month project was a big challenge for us”, recalls project lead, Ivo Gabrowitsch, on the occasion of the ceremony. “We are very proud to receive one of the most important design awards in recognition of our joint effort. The golden statue will remind us every day to keep up the high quality of our work as well as to continue improving our website’s usability.”