FF Mark gets folded for a fictional Hungarian Guggenheim
This great reinterpretation of FF Mark features in a project that looks at the construction of a fictional Hungarian Guggenheim in Budapest whilst asking the question: How would it take shape in today’s Hungary?
During the three stages of the project, FF Mark is transformed into a folding alphabet, giving a whole new look to one of the most popular typefaces in the FontFont library.
Take a look at the whole project here.
About FF Mark
FF Mark is a self-initiated collaboration between Hannes von Döhren, FontFont’s very own Christoph Koeberlin, and the entire FontFont Type Department. With the creative support/input of no less than Erik Spiekermann, they designed this distinctive typeface. FF Mark is strong, simple and bold in form and at a glance may appear to be typical of its predecessors from the time. On closer inspection, letter shapes are wider, letter proportions are better balanced and the x-height is uncharacteristically “normal” or higher, which increases its versatility tremendously.
FFMark.com is the microsite alternative to a normal font sample for FF Mark, providing a greater insight into the capabilities and background of the typeface.